
Performance Indicators

CERTIFICATION OF PERFORMANCE INDICATORS
We hereby certify that the performance indicators are based on proper records
and fairly represent the performance of the National Trust of Australia (WA) for
the financial year 2000/01.
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Professor David Dolan
Chairman of Council
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Mr Ron Bodycoat, AM
Vice President |
| 31 August 2001 |
PERFORMANCE INDICATORS
OUTCOME: Conservation of Western Australia’s cultural and
natural heritage
To conserve Western Australia’s unique cultural and natural heritage and encourage
and educate the community about the use of those assets for the long term social,
economic and environmental benefits of the public.
Effectiveness Indicator 1
National Trust Classifications as a % of Municipal Heritage Inventory Entries
The Municipal Heritage Inventory (MHI) is a requirement under the Heritage
Act for local government to identify places of cultural significance. The MHI
represents therefore an accepted base measure against which the effectiveness
of the National Trust’s classification efforts may be judged as a percentage.
As at 30 June 2001, the National Trust of Australia (WA) had completed 2,968
classifications compared with 12,762 entries in the Municipal Heritage Inventories
as last reported in June 2000, the last figures publicly available (23%). National
Trust classifications have fallen behind the general rate of increase of the MHI.
This situation is not expected to change significantly over the next two years
as the final seven local government areas submit their MHIs.
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Municipal Heritage Inventory Entries
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National Trust Classifications
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Effectiveness Indicator 2
Percentage of properties with management plans (Conservation, Interpretation
or Business) in place.
The National Trust of Australia (WA) has set as its objective, that each property
open to the public will have a conservation plan, a business plan and an interpretation
plan in place to guide its program operations. Together these plans will ensure
the sustained conservation of heritage properties under Trust control. The Council
of the National Trust of Australia (WA) has approved a staged process of implementation
consistent with available resources. Priority of implementation has been conservation
plans, interpretation plans, then business plans.
Luisini’s Winery and the Golden Pipeline Project are included as new properties
for this reporting period.
In the reporting period, the number of plans in place increased. Effectiveness
was further enhanced through the updating of existing Conservation Plans.
Percentage of properties with management plans (Conservation Interpretation
or Business) in place.
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1998/99
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1999/00
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2000/01
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Number of Properties
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17
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17
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19
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Properties with Conservation Plans
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94%
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100%
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100%
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Properties With Interpretation Plans
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0%
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12%
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21%
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Properties with Business Plans
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12%
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18%
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21%
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Efficiency Indicators
Output 1: Heritage identification
The National Trust of Australia (WA) undertakes activities to identify, assess
and classify places and objects of heritage significance. This activity is coordinated
by a small permanent staff whose primary function is to assist and guide the documentation
through the assessment process. Most of the identification and assessment work
is undertaken by volunteers. Formal classification procedures are similarly subject
to peer review and approval by volunteer technical committees and the Council
of the National Trust of Australia (WA), also volunteers.
A file incorporating documentation, assessment outcomes, plans, maps and photographs
is maintained on a continuing basis for each identified place or object. Members
of the National Trust of Australia (WA), other heritage bodies and heritage practitioners,
students and the general public have access to the files for research and documentation
purposes.
Through a combination of staff input supported by substantial volunteer contributions
in the form of site visits, photography, data entry and file maintenance, the
heritage identification program continues to be an efficient and effective means
of providing information to the community on their shared heritage.
Cost of Heritage Identified Services (Identified Place/Object)
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1998/99
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1999/00
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2000/01
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Cost of Heritage Identification Services
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$253,915
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$295,800
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$399,000
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Number of Identified Heritage Places / Objects
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3,487
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3,536
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3,564
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Cost per Identified Heritage Place /Object
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$72.82
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$83.65
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$111.95
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Output 2: Heritage Conservation
The indicators in this area are divided into two outputs. One output relates
to the conservation of built heritage which is a measure of resources invested
in a property for the purposes of conservation. A second output is relevant to
the conservation of areas of the natural environment.
Properties
The National Trust of Australia (WA) manages a number of heritage properties
over which it has direct control. The National Trust follows the definitions contained
in Article 1 of the Australian ICOMOS Charter for the Conservation of Places of
Cultural Significance (The Burra Charter). Conservation means looking after a
place so as to retain its cultural significance.
Conservation funding enables a property or place to be presented and interpreted
to the public. Increased funding for conservation enables more properties to be
open for public enjoyment or for existing open properties to be open for longer
periods while still maintaining the heritage values of the property. The number
of open days is a measure of public access.
The Efficiency of the Output can be related to the conservation investment
undertaken per day each property is open to the public. In 2000/01, the National
Trust of Australia was able to significantly increase funding and program directed
towards property conservation.
Conservation Investment Per Operating Day
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1998/99
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1999/00
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2000/01
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Cost of Output (Heritage Conservation)
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$1,329,670
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$1,979,342
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$2,207,000
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Total Property Open Days
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4,250
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4250
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4150
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Conservation Costs Per Operating Day
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$312.86
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$465.73
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$531.81
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Nature Conservation (Covenanting)
Conservation of the natural environment is effected through the covenanting
program. The core output of the Covenanting Program is the negotiation, placement
and on-going support of conservation covenants. The aim of program effort is to
put in place signed covenants.
Hectare Cost per Covenant
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2000/01
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Cost of Output
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$355,000
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Signed Covenants (Hectares)
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1,590
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Hectare Cost per Covenant
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$223.27
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This is the first year of reporting of this measure and so no comparatives
of previous years are available.
Output 3: Heritage Education and Awareness
The National Trust of Australia raises awareness of the public to the places
and objects of National, State and Local heritage significance through its education
program and the properties it holds open to the public. The initial point of contact
for increased heritage education and awareness is a visit to a National Trust
property. The Trust seeks both to increase visitor numbers and to increase the
resources available for education and awareness purposes.
The National Trust seeks to increase the funding which is made available for
education and awareness purposes. This provides new visitor experiences, enhanced
curricula opportunities and a greater awareness and appreciation of heritage and
heritage issues. Expenditures are regarded as an investment in heritage education
and awareness.
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1998/1999
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1999/2000
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2000/01
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Adult Visitors
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15,733
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11,191
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8,912
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Pensioner Visitors
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7,451
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6,340
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5,199
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Family Visitors – Adults
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10,894
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8,172
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5,672
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Children
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838
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2,025
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5,672
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School Groups
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5,311
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7,903
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6,600
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Trust Members
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187
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1,025
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2,150
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Boat / Coach Tours
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20,497
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2,683
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-
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Concerts/Performances
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n/a
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8,250
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9,900
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TOTAL VISITORS
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60,911
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47,592
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44,105
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Visitor numbers continue to drop reflecting a major change in Swan River tourism
patterns as noted in the previous year. Youth and school attendance continues
to grow reflecting program priorities and investment in education programs. Under
a range of lease arrangements, attendance figures previously reported for some
properties are no longer available.
The National Trust continued to find resources to increase education and awareness
expenditures. In heritage terms this is regarded as a positive outcome which enriches
the value of the visitor experience. The National Trust of Australia provided
over $9.00 of visitor awareness and heritage experience value for an average entry
cost of $2.50. Value adding includes brochures, guidebooks, education materials,
guide training and teacher in-service
Education and Awareness Costs Per Visitor
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1998/1999
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1999/2000
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2000/01
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Cost of Output (Heritage Education and Awareness)
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$240,350
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$309,766
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$410,000
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Total Visitors
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60,911
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47,592
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44,105
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Education and awareness Cost / Visitor
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$3.95
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$6.51
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$9.29
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